2025In September 2023, Beijing Oneband Technology Co., Ltd. and Sony (China) Co., Ltd. completed a strategic cooperation signing ceremony, officially becoming an authorized distributor of Sony (China) Co., Ltd. This collaboration marks the beginning of deep synergy between both parties in the fields of consumer electronics and professional imaging, with Oneband Company set to expand the market layout for Sony's entire range of imaging and display products through all channels.
According to the agreement, Oneband Company has obtained distribution authorization for all categories of products from Sony (China) Co., Ltd., covering the following core product lines: Sony digital cameras and accessories, mirrorless digital cameras and accessories, professional photography and video cameras, lenses, televisions and accessories, compact professional handheld cameras, system products, and commercial displays. This move will help Oneband Company build a complete product matrix from consumer-level to professional-level imaging equipment, meeting the diverse needs of photography enthusiasts to industry users.
- Consumer Electronics Field: BRAVIA series televisions and accessories, commercial displays, system solutions, etc.;
- Digital Imaging Field: Alpha series mirrorless cameras and lenses, Cyber-shot digital cameras, professional photography and video cameras, compact professional handheld cameras (such as the FX series), etc.;
- Professional Solutions: Broadcast-grade imaging equipment, system integration products, and enterprise-level display technology.
As a comprehensive service provider with years of experience in the communication technology field, Oneband Technology Co., Ltd. has built a solid market foundation in the consumer electronics distribution sector, leveraging its nationwide sales network and professional technical service team. This strategic cooperation with Sony China not only strengthens Oneband Company's competitiveness in the high-end imaging equipment market but also provides end users with one-stop professional services from equipment procurement to after-sales support by introducing Sony's cutting-edge technology products.
A representative from Sony (China) Co., Ltd. stated, “Choosing Oneband Company as a strategic partner is based on its comprehensive channel system, professional technical service capabilities, and precise understanding of market demands. Both parties will work together to promote the application of Sony's innovative imaging technology in a wider range of scenarios.” The head of Oneband Company emphasized, “Becoming an authorized distributor for Sony is an important milestone in the company's development. We will rely on Sony's leading technology, combined with our channel advantages, to provide consumers with a higher quality imaging experience while promoting the in-depth application of professional imaging solutions in commercial displays, system integration, and other fields.”
This collaboration not only signifies Oneband's strategic upgrade in the high-end electronic consumer sector but also indicates that both parties will work together to explore new pathways for industry upgrades empowered by imaging technology. As the partnership deepens, Oneband plans to leverage a fully integrated sales network to introduce Sony's entire product line and customized solutions to a broader market, helping users create exceptional imaging value.