Harris Broadcast's Landmark media sales platform has integrated a new graphical user interface.

The highly improved and developed GUI adds a new look and feel to the platform, along with new features, without losing any of the defining core advantages of Landmark. These advantages include inherent operational flexibility, instant graphical reporting, and powerful real-time data analytics. Landmark distinguishes itself from other broadcast sales and scheduling systems by providing a wealth of critical sales data. With the new graphical user interface, staff can more easily view this data and indicate changes in key information.

 

As one of the most widely deployed media software global sales platforms, Landmark users manage vast and complex call fee activities. This will result in millions of commercial points each month, automatically balancing station efficiency with the quality of activities delivered to end customers.

 

With so much underlying processing handled automatically by the system, it is crucial that the system architecture can highlight key business information when needed. Landmark's dynamic mosaic architecture allows business personnel to instantly extract important management data, with information on performance metrics and log transmission confirmations displayed in real-time on workstations, eliminating the need for time-consuming inquiries into the system and other tasks.

 

“Landmark's commercial operations hold a significant position across continents,” said Mike Aldham, Senior Vice President, Global Media Sales, Harris Broadcast. “With such success comes great responsibility, and as the developers of the system, we need to ensure that Landmark remains clearly differentiated from competitor systems. This new user interface adds functionality and operability to the platform. It has been developed with our customers in mind and incorporates a wealth of direct customer feedback.”